This was a great opportunity to work with Scott Strickland of Abba Homes. Scott is an independent contractor in Saco, Maine who specializes in hardwood floor installations and restorations, and he needed a brochure to showcase his work. In this case, the job came pretty easily as his craftsmanship speaks for itself. We used a photo of a gorgeous hardwood inlay that he had done as the background for both the interior and exterior of the brochure – a great way to get a handcrafted feel to the project. The next step was coming up with the “Relationships, Not Just Renovations” slogan that’s used on the inside and outside – which conveys Scott’s attitude towards his clients and the quality work he does. Because of the many repeat customers that he has from his 10 years in business, testimonials are used throughout in order to enhance the photos of his work.

This is a concept for Scott’s new website, which will hopefully be debuting sometime soon. Rather than a multiple page “brochure” type site, I’ve opted to have everything displayed on a single page. Visitors can navigate by manually scrolling up and down, or use the menu options across the top of the page, which will be linked to anchors throughout the page.

I was privileged to work on Aquaboggan’s summer brochure for the second year in a row and decided to make some changes. Using the 2009 brochure as a reference, we began with adding some new photos and wanting to feature the spaciousness of the overall park. After a few test runs, this was best accomplished by using a wide shot of the park as the centerpiece of the interior design and moving all the important text to the bottom of the page. By doing this, it shows how much “green space” is available for visitors while still communicating information clearly. To segue between the main photo and the text, I used pictures of the different attractions – a good way to list out and also show what visitors can look forward to at the park. The exterior of the piece remained somewhat the same to keep some consistency, but we were able to add some new photos, brighten up the background a bit, and also bring in the park’s home on Facebook as well.

Hampton Ford Hyundai is a car dealership located in Hampton, NH. This project was completed in collaboration with National Automotive Support as part of a direct mail campaign in spring 2009. For this project, I designed the postcards for the mailing, posters for their showroom, and a tote board that was used to keep track of sales for a contest involving the sales staff.

Aquaboggan is Maine’s oldest water park and has been operating since 1978 in Saco, ME. The above designs were from the 2009 Summer tri-fold brochures that were distributed to various businesses and visitor information centers throughout the state.

The challenge here was to take the previous year’s brochure (which I didn’t design) and update it to increase the size and change information without losing all of the things the client liked about the previous incarnation. To accomplish that, I maintained an open line of communication with the client and tried, whenever possible, to simplify rather than complicate.

In addition to the brochures, I also had a chance to design scorecards for Aquaboggan’s miniature golf course and a couple of print advertisements as well.